Hank Steinbrecher, Who Helped Elevate Soccer in the U.S., Dies at 77

Sep 30, 2025 - 20:21
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Hank Steinbrecher, Who Helped Elevate Soccer in the U.S., Dies at 77
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He was also a key figure in raising American soccer’s profile on the world stage. Earlier, as a marketer, he saw opportunities in the football ritual of dousing coaches with Gatorade.
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